marketing strategy, growth

For founders and service-based brands ready to grow with clarity, integrity, and ease.

I bring 20+ years of experience across global brands and boutique startups, offering proven strategies with heart. Whether you are just getting started, rebranding, or preparing for a new phase of growth, I’m here to help you cut through the noise and grow what matters.

Strategic Marketing with Soul


cmo

Services

  • Power Hour

    The Clarity Session £249

    One high-impact session to unblock, refine, or reset.

    This is your go-to if you’re:

    Stuck on a launch or messaging decision

    Unsure what’s working in your current strategy

    Craving a sounding board with senior-level perspective

    What’s included:

    Pre-call intake form

    90-minute Zoom call

    Recording + clear action notes

    Get clarity. Get unstuck. Leave with momentum.

    “In 90 minutes, Mimi untangled months of confusion and gave me a plan I actually wanted to follow.”

    👉 Book Your Clarity Session Now
    (Perfect for quick wins and fresh perspective)

  • The Growth Reset 6-Week Brand & Growth Intensive, from £2,250

    A strategic sprint to elevate your brand, refine your offer, and build your marketing foundation.

    Ideal if you’re:

    Rebranding, launching something new, or preparing for growth, investment or sale

    Feeling ‘foggy’ about your message or audience

    Ready to scale but not sure what to prioritise

    What we’ll cover:

    Brand positioning + messaging refinement

    Offer clarity and pricing structure

    Website and funnel audit

    6-week marketing action plan

    Templates and content guides

    You’ll get:

    Weekly strategy calls

    Between call voice notes/email support

    Strategy hub with all deliverables + tools

    “This was the turning point in my business. I finally felt like a founder, not just a freelancer.”

    Apply for the 6-Week Intensive
    (Let’s map your next level, together)

  • CMO retainer

    Fractional CMO Retainer, from £3,000/month

    Ongoing strategic and marketing leadership; without the overhead.

    Perfect for:

    Consultants, coaches, agencies, or service businesses.

    Founders preparing for investment or sale.

    Businesses wanting results without managing a full team

    What’s included:

    Weekly strategy sessions

    Campaign and launch oversight

    Team coordination and content reviews

    Paid ad strategy and oversight

    Access to my network of trusted freelancers

    Flexible, high-trust support to drive performance and peace of mind.

    “It’s like having a CMO in your corner; who actually understands your world.”

    Let’s Talk About Retainer Support
    (Book a discovery call to explore working together)

“Mimi works with heart, light and soul. She truly listens and makes you feel safe and seen — a rare and powerful combination.” “Not your average consultant. Mimi is professional, empathetic and always focused on what works best for the client.” “Her approach is a blend of wisdom and wit — clear, grounded and transformative. Our whole team felt the shift.” “I was blown away by the depth and clarity of her audit. It’s the first time I’ve felt like a strategy truly reflected our brand.” “Mimi completely reframed how we hire — and the results have been extraordinary.” “Mimi gets business. She blends long-term thinking with results — no fluff, no gimmicks.” “A digital and marketing professional who understands strategy, not just theory — Mimi is highly focused on outcomes that last.” “She produced the most thorough web audit we’ve ever seen — 50 pages of sharp, strategic insight.” “Mimi is quick, strategic and deeply aligned with our brand — working with her has been transformative.” “If you’re looking for strategic clarity with emotional intelligence, Mimi is your person.”

“Mimi works with heart, light and soul. She truly listens and makes you feel safe and seen — a rare and powerful combination.” “Not your average consultant. Mimi is professional, empathetic and always focused on what works best for the client.” “Her approach is a blend of wisdom and wit — clear, grounded and transformative. Our whole team felt the shift.” “I was blown away by the depth and clarity of her audit. It’s the first time I’ve felt like a strategy truly reflected our brand.” “Mimi completely reframed how we hire — and the results have been extraordinary.” “Mimi gets business. She blends long-term thinking with results — no fluff, no gimmicks.” “A digital and marketing professional who understands strategy, not just theory — Mimi is highly focused on outcomes that last.” “She produced the most thorough web audit we’ve ever seen — 50 pages of sharp, strategic insight.” “Mimi is quick, strategic and deeply aligned with our brand — working with her has been transformative.” “If you’re looking for strategic clarity with emotional intelligence, Mimi is your person.”